Are you overwhelmed by the thousands of probloggers who are enjoying their blogging journey & also making their living out of that?
You read a lot about the lucrative life blogging can offer. Now you have also decided to join the bloggers community & started your own blog.
Congratulations! You have worked really hard to come upto here.
Now you are working harder to write some killer blog posts, optimizing them for the search engines and also doing occasional social media promotion.
But why you aren’t getting the desired traffic, comments, likes and shares?
It is the dream of every blogger to make their site popular among the readers & in the SERPs.
So for all the beginners who want to make a mark in the blogosphere, here are the 8 most common blogging mistakes which you must start avoiding from today.
Most Common Blogging Mistakes to Avoid
1. Lacking a Strong Blogging Niche
To decide your Blogging niche is one of the most important aspect which many beginners don’t consider much.
Either they think it is ok to blog in any topic or they choose to blog in 5 to 6 topics at a time. As a newbie it is not possible for anyone to master in almost everything, unless you are a genius 🙂
So after sometime, all or most of those blogs die an unnatural death.
Try to explore the different niche selection strategies & find out which is the most profitable blogging niche as per your interest.
If you can decide upon a strong blogging niche, you can blog about it with greater passion. Also you will be more focused in your blogging mission & take it as a fulltime career option if you wish so.
For example, if you are a nutrition expert, then you might get interest in writing all the heslth facts. But this itself is a vast category.
Instead try to write only about some specific micro niche, for instance Detox Diets. In this way, you can target a smaller group of people while providing more interesting & informative details.
2. You Think you Need to Publish Daily
This is one mistake which many newbies make.
During my early days, I used to post everyday.
And for some reason, if I was unable to write in a day, I used to feel guilty thinking, my readers will be waiting for my article.
But the truth is, until unless you build a strong reader base with some awesome blog posts, no one is actually waiting for them 🙂
It’s better to write once in a week, rather clogging your readers’ inbox with some craps!
Don’t write anything & everything which will not benefit your readers.
Instead, try to research as much as possible on your blog post, make it more engaging and also optimize it for the search engines to reach a greater audience.
3. Publishing as Soon as Writing is Done
Many beginners don’t consider to edit their blog posts.
It may not be readable just after you first pen it down. Even for the experienced person also it is not always possible to make it 100% correct at the first attempt.
Take some time to edit your blog post & shape up your article. Fix typos, grammatical mistakes, poor sentences & increase overall readability.
You can have your own checklist that you must perform everytime you write a blog post. You can also refer this article on checklist of things to do before you publish your blog post I have already shared.
The biggest mistake any newbie blogger makes is inconsistency.
“It’s better to write once in a week, rather clogging your readers’ inbox with some craps!” This is definitely true, but you have to realize the underlying meaning. Otherwise it will gradually lead towards inconsistency in publishing blog posts.
Quality & consistency are two opposing force. Try to maintain a proper balance or else it will impact your long term blogging goals.
You have to set a routine for yourself either daily, by weekly or thrice in a week, to make blogging a regular habit.
But whatever your blogging routine is, try to work harder to create some awesome content. After all, two killer articles are better than four in a week 🙂
5. Compromising SEO for Attention Grabbers
Struggling with your ranking but don’t know how to rank higher on Google SERP?
Now a days many bloggers prefer attention-grabbing headlines over keyword rich titles for getting more social shares.
Definitely that may get you some instant social media hype, but in the meantime it may get overlooked by the Search Engine!
Making the article interesting, can surely grow the chances of increased social sharing, but also remember to maintain few basic SEO tips to get the best result.
- Write a keyword-rich yet interesting headline. You can add some attention grabber including your keyword.
- Include a keyword-rich permalink in natural language
- Include a descriptive section header with specific keyword for that piece.
Attention grabbers can definitely give you some social benefits. So is SEO important for better ranking. You need to strike a balance between the two.
With a balance of interesting yet SEO friendly title & content, your post will rank better in the SERPs as well as get some good appreciation from your readers.
6. Not Engaging with the Readers
Comments are the place where your readers share their views about your blog post. Another big mistake bloggers make is not interacting with their readers in the comment section.
We all vouch for “Content is King”, so writing a killer content is definitely the key to get much desired social exposure with good search engine ranking.
But if you respond back & acknowledge your commentators, you will be able to build a stronger bonding with them.
After all, it’s the virtual world. Two way communication is the only way to remain connected. Publishing a blog post is always a one sided activity which demonstrates “I will share something to you”. But when you take time to respond back to your commentators it builds the relationship.
Your readers are not here to attend some lecture. Give them the space to question & answer by making it an active conversation. In the long run they will also feel good to reflect back your efforts.
It may not always be possible for larger blogs, but in that context you must follow the probloggers who have made this a ritual to always respond back to their commentators almost immediately.
It is highly recommendable how they take time to visit the commentator’s blog & also share their views on that
7. Underestimating the Power of Blog Community
Another largest mistake any newbie blogger makes, is not joining an active bloggers’ community.
As I always mention you can’t go all alone in any phase of your life, so is true for your blogging journey.
There are many brilliant bloggers out there who form a blog community with all the wonderful writers.
Try to find out some which suit your blogging niche. This will gradually speed up your blog’s growth with more promotions of your articles.
You can see the example of AHANow Blogger community by Harleena Singh.
It is not very late, I have been introduced to this awesome community. But off late it’s helping me in a greater way to get an wider social circle to for comments and sharing.
It is the combined effort of many wonderful bloggers from around the world which made it the powerhouse blog community of current time.
8. Not Promoting Your Blog Posts
Last, but definitely not the least, one of the biggest blogging mistakes the beginners make is not promoting their content on the social media platforms effectively.
You work too hard to write some awesome content, make them optimize for SEO, but then also they might not be getting the desired exposure they are eligible to.
Definitely there are some who does nothing but social promotion of their own content, which is also not the right way. You need to strike a right balance between the two, to give your content the maximum exposure instead of overdoing it.
Don’t shy away to promote your content. Until unless you let the world know about it, you will not get the desired traffic for your write-ups.
But, also don’t forget to share the amazing content of your friends & blogging colleagues. Your audience want to read the amazing content shared by you as well as the ones you share from others.
Becoming a successful blogger is a long term goal. It needs huge dedication, rectifying your own mistakes & continuous effort to make it better.
Hope this article will help you to fix the common blogging mistakes you must avoid. So what’s your common mistake during the early blogging days?