Finding the most profitable blogging niches to start a blog is one of the toughest jobs. Most of the time we don’t focus on our strengths, expertise and areas when selecting a niche for blog. Today we will discuss the niche selection strategies which can actually jump start your blogging career.
As a beginner, most of us do several mistakes while choosing a niche topic for your blog. Mostly people start blogging by sharing almost any sort of information on their blogs and gradually realize that they are not able to maintain all the categories they were targeting. To maintain a multi niche blog one has to put huge hard work.
Selecting a broad niche might be good for casual blogging, but if you want to blog for money then you have to find out the best profitable niche in which you can write articles. In this article I will share few tips to select the best niche for blogging and tell how to avoid mistakes while choosing a niche topic for your blog.
What is Micro Niche Blog & Does it Still Work in 2015?
I read in many forums or websites that micro niche blogging doesn’t work after Goggle’s changes in algorithm. But you should know to which extent this statement is true.
In older days of blogging many expert people used to buy exact match domains with high CPC keywords and make micro niche sites without following much of SEO best practices. And they might get huge success as well, but this technique will not work now.
When we talk about making money from blogging, it is always better to choose a narrow niche than a broad or multi niche. And then you have to write enough quality content, make all SEO factors ok and do link building in a white hat way to get results.
The best part of a micro niche site is, you can target some affiliate product to make some good passive income together with Google adsense program. If your multi-niche site has 10,000 page views covering various topics, a micro-niche site with even 1000 page views can beat that big site. The reason is simple, most of the visitors are micro niche site specific and people with that interest will visit that site. This means conversion rate of ad click or product sale will be higher. This means more profit.
What is the Best Niche Selection Process?
When I have started blogging few years back on Blogspot platform, I used to share articles on many topics like technology, personal finance, health tips and also have done Recipe blogging.
In fact in few days I have started receiving traffic as well. But gradually I realized that I am writing for whom? Why people should read my blog? As I was not able write on all topics.
Very soon I have realized that my interest was towards personal finance and money saving tips niche related. So I have to discontinue that blog and start a fresh blog which cover personal finance, money and investment tips. It took huge time for me to build traffic and link building.
But again after few days of blogging I have realized that this niche is also too broad as I was not able to cover all the topics with expertise. Again I had to re-plan my blogging niche and narrowed to small scale investment products in which I am quite comfortable to write regular articles. This time I have not changed my domain name, but re-plan all the article and theme design.
So, you can see that how I struggled while choosing the perfect niche for my first blog. I am sure that I was not the only blogger who suffered like that, but many beginners do same mistake by choosing a broad niche.
Best Profitable Niche Selection Strategies
In that case how to select a blog niche for profit? Let’s take few tips to discover a profitable niche for a new website or blog.
1. When we talk about a profitable niche that means one should have enough potential to attract more affiliate and advertising product related traffic. But if your interest area doesn’t have any such keywords then what to do? Nothing to worry; if you can switch your interest towards a profitable niche then go ahead. Otherwise try to build an authority site with your preferred niche and in future monetize the same with Google Adsense or infolinks or similar other advertising program.
2. If you don’t have any such interest or you want to switch to a profitable blogging niche then you have to know about the high CPC keywords or areas where good earning potential is there. But remember that those niches might be already saturated by many authority websites of similar topics. But that doesn’t mean that you can’t start another micro niche blog.
3. So you have decided the niche in which you can blog, then don’t be in a hurry to launch your blog & write your first post immediately after that. Take some time, explore that niche more and gain some good knowledge so that you can explain well. Look around whether you have enough stuff like magazine, newspaper to improve your knowledge or collect regular updates on that topic or not.
4. Use a free keyword suggestion tool like Google adword keyword tool or any paid keyword tool like SEMRUSH, Market Samurai, SEO PowerSuite etc. Do a research on what kind of topic people generally look for. Try to search for the topic or category you are expert in. E.g. I am interested towards money related news in India. So I used to read magazines, newspaper and few popular personal finance blogs based out of India. Now if I have to plan for new blog, then I might look for some specific investment scheme which could have good potential, popular and will continue in the long run.
So, with these niche selection strategies & tips one can easily decide about in which area he/she can start blogging. But this is just an overview article as I will explain in depth how to choose the most profitable blogging niches with various tools and make money from that blog.